The main idea of this story is to show the significance technology’s influence has on behavior and the brain and how it affects people’s daily lives. It also explains some of the advantages and disadvantages dealing with multi-tasking. The main character is Kord Campbell who is constantly juggling between e-mail, instant messages, video games, online chats, and web browsers, while trying to focus on his family. He loves the stimulation and excitement he gets from these electronic gadgets and forgets things like dinner plans. It is easy to see that this is Mr. Campbell’s addiction, which is interrupting work and family life. From my perspective, I multitasked occasionally with chatting on facebook and attempting to finish homework and I had a difficult time maintaining what needed to be done for my class. While many say multitasking makes them more productive, research has shown otherwise. For instance, people who commit a great deal of multitasking actually have more trouble focusing and shutting out irrelevant information along with experiencing higher levels of stress. However, scientists also show that using technology can benefit the brain in some ways. A prime example is that the brains of Internet users become more efficient at finding information.
Mr. Campbell had an early start with technology when he was in 3rd grade when his parents bought the video game called Pong. I believe being acquainted with technology at such a young age may explain why he has become so addicted. Soon after that, he became familiar with a variety of game consoles and computers, which he learned how to program. When he was older, he became a successful Internet provider. Being involved with technology his whole life has really played a toll on him and his family whether it’s from him missing business conferences because of looking at a Twitter post or him always needing to be on his phone during vacation time. I think he is suffering the major consequences of multitasking and should find some sort of way to fix it.
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